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… countless makers treat MVPs like lottery tickets. They look at these with unrealistic expectations, and forget them when they don’t «win.» This is akin to a child expecting her first drawing to be on par with a Michelangelo—and quitting when it isn’t.

Yet, this notion of hitting a home run on the first try persists. A whole generation of startup founders is drunk on the fantasy of an afternoon project that turns into a unicorn. So, they pump out one sloppy project after another—and they abandon these products with equally little consideration.

You are not a failure if one version doesn’t perform. You just return to your workbench and make another. This is what it takes to build something good.

Eric Karjaluoto.

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