One of the best ways I’ve found to provide digestible examples for nonindustry folk is how I approach my portfolio. If our strength lies in our comprehensive knowledge of the web and problem-solving skills, but our portfolio is limited to screenshots, we’re selling ourselves short. A web designer’s portfolio should be a set of case studies rather than just a gallery of images.

Write about your process, your unique way of addressing each client’s needs. If you’re like me and spend more time typing than speaking out loud, this can be a valuable exercise. This sort of debriefing helps me when I need to verbalize the intricacies of my work in person to actual human beings.

Trent Walton.